1.
Update your availability for meeting space at least
once per week.
2.
Set prices for your daily delegate rate at the lowest
possible rate on dates in the next three months when
you are least busy. This will then display on the first
results page of the site where lowest price is always
displayed first - the lower the rate, the higher the
venue appears in the initial search result.
3.
Use the site to set meeting rates to get the best yield
- for example, review your busiest days for meetings
and then set prices either side of these days at much
keener rates to encourage switch-selling of dates.
4.
Select options for discounts that suit your local market
need - e.g. if you need more room hire business, set
room hire rates at a bigger discount than the day delegate
rate - and 'vice versa' according to your needs - same
principle applies to 24-hour rates if you need more
residential conferences.
5.
Set special monthly 'deals' in advance - you can update
the site for a 'rolling' year ahead - so for example,
if you intend offering a 'winter special' in November,
enter this rate now and it will automatically appear
when November appears on the customer side.
6.
Tell us about your offers - we operate www.meetingsnews.co.uk
which highlights news and information and is one of
our marketing tools - if you send an email to alert
us to the offer it can be planned into the newsletter
which is distributed to 10,000 buyers and 1000 agents
monthly. Tell us too about your refurbishments, new
services, special events and other news.
7.
Include LateMeetings.com availability on your own website
- we can supply code that allows access to the availability
and pricing section of the site allowing you to have
your own availability and bookability for meetings -
just like bedrooms. There is no charge for setting this
up.
8.
Tell your customers about LateMeetings.com - you will
be offering them an additional service and if they are
in a hurry to find availability and book it will be
easier to book your venue than an alternative that is
not using the instant 'availability and bookability'.
9.
Include LateMeetings.com in your email sign-offs as
a 'click-through' - this will can be set up to take
them straight to your availability and bookability section
even if they do not look at your website. Please ask
how to set this up.
